Project No. 01

Oroo Beauty

Agency
Independent
2023

Role
Creative & Art Director

Oroo Beauty Campaign Anis El-Okde Aightythree

Project
Oroo Beauty
Independent

2023

Team
Anis EL-Okde

Work
Creative & Art Direction
Logodesign
Brand Identity
Packaging

Elevating Skincare to Art – The Elegant Identity of „Oroo“

I am proud to share the branding and design work I completed for „Oroo,“ a premium skincare brand. I was responsible for the logo design, brand identity, and packaging, crafting a sophisticated and cohesive image that resonates with the target audience.

Design Concept: The „Oroo“ logo features modern, clean typography, reflecting elegance and simplicity. The packaging, characterized by neutral tones and a minimalist design, conveys purity and sophistication. High-quality materials and understated design elements highlight the brand’s premium quality.

Media Presence: I developed engaging social media ads, print advertisements for beauty magazines, and promotional materials, ensuring a cohesive and refined brand presence across all platforms.

Conclusion: This project showcases my ability to craft a cohesive and elegant brand identity, positioning „Oroo“ as a premium player in the skincare market. My work demonstrates a keen eye for detail and a deep understanding of luxury branding.