Agency
Ersguterjunge / Sony Music
2013
Role
Creative & Art Director
Project
Ersguterjunge / Sony Music
2013
Team
Can Yuzünzü
Bastian Ried
Thomas Ried
Wilhelm Meister
Philipp Steffen
Work
Creative & Art Direction
Video and Photography
Post Production
In collaboration with Sony Music and Bushido’s label „erguterjunge,“ I directed the most-watched debut music video for their then-new signing, Shindy. The result was a top-tier music video that has amassed over 52 million views on YouTube to date. Additionally, I designed three new album covers for Bushido’s „AMYF,“ and was responsible for the entire concept and execution of the project.
Header Picture: © Heks Sascha Haubold